Friday, March 30, 2018

Michigan Legal Help's New Guide to Legal Help

By Ramzi Badwi, Program and Outreach Coordinator


The term “triage” is usually reserved for the process hospitals use to sort out the order in which patients will be treated based on the urgency of their wounds or illnesses.  Much like hospitals, legal aid offices can be overwhelmed with people who urgently need their assistance.  The triage concept can be adapted to the legal field to make better use of limited resources, just as it is used in the medical profession.

The Guide to Legal Help

Our version of triage at Michigan Legal Help is known as the “Guide to Legal Help.”  It officially went live on October 6, 2017, and can be accessed at several points on the website, including a link at the top of the page and a pop-up that initiates an interaction with a visitor who is browsing the website.  Users can also be directed to this guide through our online chat service called “Live Help.”

The Guide consists of five stages of questions and takes visitors about a minute and a half to complete.  About 115 people finish the Guide per day.  Seventy percent of visitors who begin the Guide continue on to complete it, indicating that the tool is easy to use.  The questions gather information on many different demographic factors, including whether or not the visitor is a senior, veteran, farmworker, tribal member, or disabled person.  

The Guide also provides different options for inputting household income, allowing the user to list their income in a weekly, bi-weekly, monthly, or yearly format.  The Guide then helps the visitor identify their legal problem, eventually providing specific answer options such as “I want to file for divorce” or “I have received a Notice to Quit and am being evicted from subsidized housing for non-payment of rent.”

After all the questions are answered, the visitor is presented a results page with a variety of resources.  This may include content on Michigan Legal Help related to their particular legal problem, referrals to legal aid, and/or links to the state and local bar associations’ lawyer referral service.  Links to information on public assistance programs such as food stamps and cash assistance will also be provided if the user may qualify for them, and appropriate referrals to mediation services, domestic violence shelters, and other resources are included for visitors who have identified a need for them.

A primary benefit of the Guide is that it only directs users to the resources that are most likely to help them, avoiding wasted time and frustration.  For example, the Guide does not direct users who are ineligible for legal aid services to legal aid services; instead, such users will be directed to the private bar, including their new resources for Free Legal Answers and Modest Means panels.  To fully experience the Guide to Legal Help, give it a try yourself!

Visitors and the Guide to Legal Help

People from every county in Michigan use the Guide, with the bulk of them coming from the most populous counties in the state (Wayne, Oakland, Macomb, Kent, and Genesee).  The answers these visitors submit can be used to analyze their demographics and learn more about how they use our website.  For example, 78 percent of users who have completed the Guide are at or below 200 percent of the Federal Poverty Level, qualifying them for legal aid at most offices.  We find this encouraging as it assures us we are reaching our intended population, which includes both low- and moderate-income individuals and families.

One question in the Guide asks the visitors what their primary goal is: to find information about their legal problem;, to get a form for their legal problem;, or to find a lawyer.  We have learned that visitors come to us for each of these three services fairly equally.  This confirms that the variety of services provided by Michigan Legal Help are all needed by the population with which we are interacting.

The Guide to Legal Help can also tell us which legal categories our users are interested in most. The majority of them come for our family law content (54 percent), with housing (17 percent) and money and debt (10 percent) being the second and third most popular.  The metrics derived from the answers our users submit can be used to monitor the website’s effectiveness, usability, and content areas that are most in demand.  We’re looking forward to taking an even deeper dive into the data to find out more about the people we are helping.

The Future of the Guide

We are very proud of what we have created, but we are not done yet.  The Guide to Legal Help is currently going through some exciting changes.  Soon the Guide will be fully integrated with online intake for legal aid.  This means that after a visitor finishes the Guide to Legal Help, if they are referred to a legal aid office they can submit their application online.  This enables more people to submit their applications since it can be done at any time of day or night.  This also saves time for both the clients and the legal aid staff who no longer have to do the lengthy intake process in person or over the phone.  

The Guide will soon be fully integrated with each legal aid office’s case management system as well, meaning that clients will not have to duplicate information because all relevant answers are passed from the Guide to the online intake application they are completing.

We are also partnering with the State Bar of Michigan to integrate with their online lawyer search and online lawyer referral service (coming soon).  When visitors are referred to these resources, they will be delivered directly to the search results they need based on their location and the type of lawyer they are seeking.  

The Guide also refers appropriate visitors to the State Bar’s income-restricted services, including the Free Legal Answers program and the new Modest Means panel pilot project.  These added capabilities will increase the efficiency of all partners and help direct people to the one or two resources most likely to assist them by creating a unified system of referrals.

Michigan Legal Help’s goal is to be a valuable source of information for self-represented litigants in our state.  The Guide to Legal Help is a direct extension of the website created with the intention of furthering this mission.  The Guide has not only helped us increase the usability of the website, but also has helped us determine what our users need from us.  The integrations of online intake and State Bar resources will allow us to help our target population more efficiently, saving time that can be better spent assisting more people who need our services.  The Guide to Legal Help has been a successful innovation to our model, the benefits of which we hope will continue to be seen.